Website: www.respektfashion.com
Effective Date: June 24, 2025
1. Introduction
At Respekt Fashion, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your data when you visit our website www.respektfashion.com, make purchases, or interact with our services. By using our website, you consent to the practices described in this policy, in accordance with the Information Technology Act, 2000 and Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011.
2. Information We Collect
We collect the following types of information to provide you with a seamless shopping experience:
- Personal Information:
1. Name, email address, phone number, shipping/billing address, and payment details (e.g., credit/debit card numbers, UPI IDs) when you place an order, create an account, or contact us.
2. Date of birth or gender (optional, for personalized offers). - Sensitive Personal Data or Information (SPDI):
1. Payment-related information, such as bank account or card details, collected securely during transactions.
2. Passwords for your Respekt Fashion account (stored encrypted). - Non-Personal Information:
1. Device information (e.g., IP address, browser type, operating system).
2. Browsing behavior, such as pages visited, time spent, and items viewed.
3. Cookies and tracking data for analytics and personalized ads (see Section 5). - Location Data:
1. Approximate location based on IP address or precise location (with consent) for delivery optimization or region-specific offers. - User-Provided Content:
1. Reviews, feedback, or queries submitted via forms, emails, or customer support channels.
3. How We Collect Information
We collect data through:
- Direct Interactions: When you register, place orders, subscribe to newsletters, or contact customer support.
- Automated Technologies: Cookies, web beacons, and analytics tools (e.g., Google Analytics) track your activity on our website.
- Third Parties: Payment gateways, logistics partners, or marketing platforms may share data to fulfill orders or improve services.
- Social Media: If you log in via social media accounts or interact with our pages, we may collect publicly available data (e.g., profile names).
4. How We Use Your Information
We use your data to:
- Process Transactions: Fulfill orders, process payments, and arrange deliveries.
- Enhance User Experience: Personalize product recommendations, offers, and website content.
- Communicate: Send order updates, promotional emails, SMS, or notifications (with your consent).
- Improve Services: Analyze website performance, customer preferences, and trends using aggregated data.
- Marketing: Display targeted ads on our site or third-party platforms (e.g., Google Ads, social media).
- Legal Compliance: Comply with applicable laws, prevent fraud, or respond to legal requests.
5. Sharing and Disclosure of Information
We share your data only in the following cases:
- Â Service Providers: With trusted third parties, such as:
• Payment gateways (e.g., Razorpay, Paytm) for secure transactions.
• Logistics partners (e.g., Delhivery, Blue Dart) for order delivery.
• Analytics providers (e.g., Google Analytics) for website insights. - Marketing Partners: For targeted ads or campaigns, with your consent.
- Legal Obligations: To comply with court orders, government requests, or applicable laws.
- Business Transfers: In case of mergers, acquisitions, or asset sales, your data may be transferred to the new entity.
We ensure third parties adhere to confidentiality and security standards compliant with Indian laws.
6. Cookies and Tracking Technologies
We use cookies, web beacons, and similar tools to:
- Enhance website functionality (e.g., remember login details or cart items).
- Analyze traffic and user behavior (e.g., via Google Analytics).
- Deliver personalized ads (e.g., via Google Ads or social media).
Cookie Consent: On your first visit, a pop-up allows you to accept or customize cookie preferences. You can manage cookies via your browser settings or our website’s cookie settings page.
Types of Cookies: - Essential: Required for website functionality (e.g., session cookies).
- Analytical: Track usage patterns (e.g., page views).
- Marketing: Enable targeted ads.
7. Data Security
We implement reasonable security measures to protect your data, including:
- Encryption (e.g., SSL/TLS) for data transmission.
- Secure storage of payment details via PCI DSS-compliant gateways.
Regular security audits and access controls.
However, no online platform is 100% secure. We encourage you to use strong passwords and avoid sharing sensitive information.
8. Data Retention
We retain your data only as long as necessary:
- Personal Information: Until your account is active or as required to fulfill orders (typically 5-7 years for tax compliance).
- Marketing Data: Until you unsubscribe from communications.
- Non-Personal Data: Aggregated for analytics indefinitely.
You can request data deletion (see Section 8).
9. Your Rights
Under Indian laws and our policy, you have the right to:
- Access: Request a copy of your personal data.
- Correction: Update inaccurate or incomplete data.
- Deletion: Request removal of your data, subject to legal obligations.
- Opt-Out: Unsubscribe from marketing emails/SMS via links in messages or by contacting us.
- Restrict Processing: Limit how we use your data in certain cases.
To exercise these rights, email us at [email protected] or use the contact form on www.respektfashion.com. We will respond within 30 days, as per SPDI Rules.
10. Third-Party Links
Our website may contain links to third-party sites (e.g., payment gateways, social media). We are not responsible for their privacy practices. Please review their policies before sharing data.
11. Children’s Privacy
Our services are not intended for individuals under 18. We do not knowingly collect data from minors. If you believe a minor’s data has been collected, contact us at [email protected] to request deletion.
12. International Data Transfers
If you access our website from outside India, your data may be processed in India or by third-party providers globally (e.g., Google Analytics servers). We ensure compliance with Indian laws and applicable international regulations (e.g., GDPR for EU users).
13. Changes to This Privacy Policy
We may update this policy to reflect changes in our practices or legal requirements. Updates will be posted on www.respektfashion.com/privacy-policy with a revised effective date. We may notify you via email for significant changes.
14. Grievance Redressal
If you have concerns about your data or this policy, contact our Grievance Officer:
• Email: support@respektfashion.com
• Address: Respekt Fashion, Kerala, India
• Response Time: Within 30 days, as per Consumer Protection (E-commerce) Rules, 2020.
14. Contact Us
For questions about this Privacy Policy or our data practices, reach us at:
• Email: [email protected]
• Phone: 8075814200
• Website: www.respektfashion.com